Why athglamour® Will Replace Athleisure
A decade ago, athleisure cracked open the fashion world by making it acceptable to live in stretch fabrics, providing us all with some much-needed comfort. It made leggings mainstream, brought sneakers into everyday life, and blurred the line between gym clothes and casual fashion. Ultimately, we became a little too comfortable. Athleisure became a uniform of sameness—safe, shapeless, and uninspired—and stopped evolving there.
At (IN)LARKIN®, we wanted more. So we asked: what if we broke away from the uniform? What if comfort could also be chic? What if motion wasn’t just physical, but a mindset?
That’s where athglamour® was born.
We took the ease of activewear, the versatility of athleisure, and the sophistication of high fashion—and fused them into something new. Something with an edge. Something with energy. Something that actually speaks to the woman who wants style in motion.
Athleisure is easy. athglamour® is elevated.
At (IN)LARKIN®, our athglamour® designs seamlessly transition from meetings to brunch to weekend escapes without ever missing a beat. We fuse sleek tailoring with luxurious fabrics to create clothing that’s as versatile as it is beautiful. Think effortless glamour, unrestricted. Every piece reflects your energy: confident, forward, active. Fashion-forward without the fuss.
We believe style shouldn’t come at the cost of comfort, and comfort shouldn’t mean compromising style. This isn’t just a wardrobe: it’s a movement.
Fashion, Unrestricted.
We believe clothes should move with you, not against you.
That’s why athglamour® isn’t just about looking good. It’s about feeling powerful, confident, and free. It’s about dressing for your life without limitations. Every piece is designed to reflect (IN)dependence, (IN)spiration, and (IN)finite style. Our collections move with your body, match your ambition, and mirror your sense of self. Think structured lines, luxe fabrics, and effortless drape, all engineered for motion.
Evolve with (IN)LARKIN®.
Athleisure served its purpose. It brought comfort into the conversation. But athglamour® is leading the next one. It’s glamour without compromise. Fashion without restriction. Style that refuses to settle.
We’re rewriting the rules: live boldly, dress effortlessly, and never slow down.
Welcome to the new era of dressing. Welcome to (IN)LARKIN®.
Discover athglamour®
Redefining comfort & style with everyday casual glamour
inlarkin.com
Call Us
(833)INLARKIN or (833)465-2756
Store Hours
Open 7 days a week
Sunday - Wednesday, 10 - 4 PM
Thursday - Saturday, 10 - 5 PM
Follow Us
Instagram: @athglamourofficial
Facebook: @inlarkin
TikTok: @inlarkin
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Store Location
2948 Grand Avenue, Suite E, Los Olivos
