Article: Why "Chic Comfort" is the New Power Suit

Why "Chic Comfort" is the New Power Suit
There was a time when “power dressing” meant conforming to a uniform of sharp shoulders, tailored trousers, and sky-high heels. The power suit was about control, authority, and fitting into a business world built for men. Tolerating stuffy workwear in the name of polish was the norm. Thankfully, this dynamic has changed, and so has our definition of power.
THE DRESS CODE IS DEAD
The pandemic accelerated flexible work and loosened the rules on how we’re expected to dress. We’ve witnessed the goal shift from following the dress code to breaking the uniform. Now, executives, creatives, and entrepreneurs alike can express authority without the costume of corporate rigidity.
It’s still intentional dressing, just with softer edges, smarter fabrics, and the freedom to move. Comfort has become more than a perk; it’s been the catalyst for a quiet revolution. Once comfort was allowed into the equation, everything changed.
When you feel good, you show up differently. You listen better. You lead better. You take risks. You’re not distracted by stiff collars or pinching shoes. That comfort turns into confidence—and confidence is the real power suit.
COMFORT AS CONFIDENCE
Today, power isn’t measured by how rigid you look, but by how confidently you move. By choosing workwear that embraces both style and ease, you’re wearing your confidence as the ultimate accessory. After all, chic comfort isn’t just about style – it’s about refusing to settle. The old uniform said, “I belong here.” Embracing comfort says, “I make the rules.”
You weren’t made to blend in. So why dress like you were?
(IN)LARKIN® HAS THE ANSWER
Enter athglamour®—a fashion innovation that combines the best of activewear, athleisure, and high fashion. Exclusive to (IN)LARKIN®, athglamour® designs deliver effortless looks that put in the work from the boardroom to the boardwalk and everywhere in between.
Our office-ready designs balance polish with ease, merging the structure of high fashion with breathable, body-friendly fabrics. You get tailoring that moves with you, silhouettes that flatter without constricting, and comfort that never compromises on style.
The modern woman doesn’t need shoulder pads to stand tall—she’s got athglamour® on her side. Explore our Workwear Style Stacks® and discover how chic comfort can be your new power suit.
Discover athglamour®
Redefining comfort & style with everyday casual glamour
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